Madrid Unique Destination is the official platform connecting international travel trade professionals with the very best Madrid has to offer. Designed to position the Spanish capital as a world-class luxury and premium tourism destination, this platform brings together a curated network of hotels, restaurants, cultural venues, and lifestyle experiences — all united by a commitment to excellence.In this training video, Sabine Schwanz, Director of Travel Trade & Connectivity at Madrid Unique Destination, walks you through everything you need to know about the platform: what it is, how it works, and how our partner ecosystem operates to deliver high-impact visibility for Madrid in key international markets.
Whether you are a tour operator, travel agent, or destination specialist, this course will give you the tools and knowledge to confidently sell and promote Madrid to your clients. Watch the video and discover how Madrid Unique Destination is redefining premium travel to one of Europe's most extraordinary cities.